2012年12月25日星期二

000-222 exam question


RIM decides not to confine itself in the smart phone market but rather entering the new emerging Tablet market by announcing BlackBerry Playbook. This product is directly aiming at the iPad, hoping remedying all the shortcomings of iPad and provides with the same or even better user experience. It will have built-in Adobe Flash support with USB and HDMI interface, which are all iPad lacking. Its 7-inch size is much simmer than 10-inch iPad and is just small enough to put into the pocket. It paired up with existing BlackBerry smart phone with BlueTooth as a BlackBerry extension and customer doesnt need to pay extra service fee to carrier if they already have a BlackBerry data plan. It has a WIFI capability as well so customer can use it as a Tablet even if he doesnt have a BlackBerry. This looks really like a promising product and should be well receipted by the marktet when launching in early 2011.

Nevertheless, RIM is keeping enforcing the enterprise market in 2010. 5.0 BlackBerry Enterprise Server was released in early 2010, which brought the device manageability and enterprise data mobility to next level. BlackBerry Moblie Voice Service (MVS) integrated desktop phone extension to BlackBerry so that customer can receive and make phone call via his desktop phone extension from his BlackBerry on the go. BlackBerry clients for enterprise applications such as SAP CRM, IBM Lotus Connection, Microsoft SharePoint, has been released to provide BlackBerry customers a native BlackBerry experience rather than accessing those sites, database via Browser. Although Andriod and iPhone keep trying to penetrate into enterprise market as well, there is still a long way to go for them to provide the same capability what RIM offers to enterprise customers today.

So overall, 2010 is a transit year for RIM. In front, we see RIM releases the best ever BlackBerry, Torch. Under the hood, RIM is trying hard to prepare itself for the further success. Going forward, I believe RIM will continue bring more exciting products to smart phone and Tablet market. Hello, Google and Apple! The game is on! For more information and finding these products, visit: www.blackberrycomplete.com

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